Through the twice-a-month print edition and constant online coverage, readers find the latest news and insight into what it means to hunt and fish in Texas. The staff strives for high standards of journalism and seeks to serve readers through keeping tabs on what’s happening around the state.
The paper’s diverse readership allows its coverage to vary, giving readers a mix of content. Readers pursue a wide array of animals, which gives the paper a wide beat to cover.
The LSON staff comes from a varied background, too, just like their readers. The full-time staffers fish and hunt, and grew up fishing and hunting in Texas and throughout the country. And they still do, often using weekends and downtime during the paper’s print cycle to spend time outdoors.
Regular contributors spend more time fishing and hunting than they do putting pen to paper. They are outdoorsmen with strong journalism skills, a great fit for Lone Star Outdoor News’ style.
David J. Sams founded the paper in 2004 as an extension of his career in wildlife and news photography. Sams partnered with his friend Craig Nyhus, a former lawyer and avid bird hunter, in 2006, making Nyhus the paper’s executive editor and publisher.
Under the pair’s leadership, circulation and advertising sales have risen to make the paper one of the most popular outdoors publications in the state.
Lone Star Outdoor News is one of only two audited outdoors publications in the state. Currently under contract with Verified Audit, as of March 6, 2009, all Lone Star Outdoor News distribution numbers are certified as more than 90 percent accurate. Verified Audit Circulation leads the marketplace in distribution accuracy and the certification demonstrates our credibility in the publishing business.
Lone Star Outdoor News provides subscriptions for customer convenience and also offers our publication free of charge at numerous locations and online. This unique hybrid approach gives each customer the freedom to obtain the newspaper in the most convenient way possible.
Lone Star Outdoor News has met or exceeded VERIFIED’s standard of 90% Accuracy of Claimed Print Circulation.