Gun enthusiasts and hunting collectors might want to tune in later this week.
A rare collection of five Purdey hammer shotguns owned by outdoorsman and conservationist Will Primos will be auctioned on December 5, 2025 at 9 a.m. CT at RockIslandAuction.com, offering a once-in-a-lifetime opportunity to support wildlife conservation. The collection, featuring shotguns in .410, 28, 20, 16, and 12 gauges, is the cornerstone of the ‘Truth About Conservation’ campaign, an initiative to promote science-based habitat management.
In an unprecedented arrangement to ensure every dollar supports conservation – with no buyer’s fees or seller’s fees –100 percent of the auction proceeds will be donated directly to five of the nation’s leading conservation groups: the Congressional Sportsmen’s Foundation, Ducks Unlimited, the National Wild Turkey Federation, Rocky Mountain Elk Foundation, and Pheasants Forever and Quail Forever.
The funds raised will advance the campaign’s mission to spread awareness of the North American Model of Wildlife Conservation and highlight how hunters’ and anglers’ contributions create healthy landscapes and abundant wildlife for the public. This unique auction allows a supporter to acquire a piece of firearms history while making a significant and direct contribution to the future of conservation.
Reflecting on the auction, Will Primos shared, “It dawned on me one day how important the habitat is to everything we value in the outdoors. I wanted to give back in a way that was special, something that would make a lasting impact. Thanks to Rock Island Auction removing all fees, we are able to ensure that every single dollar goes to doing great work for conservation. This is the true purpose of the collection.”
